Strategic Elements
This portal provides information on the following topics:
Strategic Landscape - Starting Point 2019
Main changes starting point 2019 to target 2025:
- Product portfolio
- Plant allocation
- Culture
- Success
- Digitalization
Strategic Landscape - Target Picture 2025
Based on an invitation from the Corporate Strategy & M&A department to further boost strategy in the company by providing voluntary support, the 'Core Strategy Team, CST' is currently made up of the heads of the regions and selected global heads of functions. With a newly developed program structure, the team members will support different areas of the strategy.
The basis for the CST's work is the 'Strategic Directions' to achieve linkage between the different topics - see 'Strategic Directions'.
The 'Core Strategy Team' is supported by the 'Extended Strategy Team'. This is an extended group of people who are consulted for support on a topic-related basis.
Members of the 'Core Strategy Teams' are:
- Chrisoula Angelidou, People & Culture
- Daniela Schlick, Corporate Strategy & M&A
- Dr. Stefan Wallmeier, Business Innovation Center (BIC)
- Mats Ceder, Business Area AMERICAS
- Dongliang Jiang, Business Area ASIA
- Dr. Reinhard Rupprecht, Business Area EUROPE
- Stefan Schuldt, Strategic Controlling
At KAMAX, there are four 'Strategic Directions': Innovation, Sales, Efficiency and People. Measures that are assigned to the strategy and thus to the goal of 'Back to the Top' must fit into one of these 'Strategic Directions'.
For each of these 'Strategic Directions', guiding principles have been defined, which we present below:
Innovation -
Understanding and managing our markets and customers will drive our business and innovations.
Sales -
Hunting for business opportunities and lead market share.
Efficiency -
Speed up and simplify our processes to reduce lead times.
People -
Driven by high performance teams with engaged and excellent people.
Based on the 'Strategic Directions', a new 'Program Structure' was established. The 'Core Strategy Team' is part of this new management structure. The Corporate Strategy & M&A department (Daniela Schlick) is responsible for project management. Based on the 'Strategic Directions' there are the modules Efficiency, Growth (here innovation and sales interests are combined) and People. A module supporter has been assigned to each module. And with the new 'Program Structure' the coordination with the regions is fostered. see 'Program Structure'.
The Corporate Strategy & M&A department (Daniela Schlick) is responsible for project management. Based on the 'Strategic Directions', there are the modules Efficiency, Growth (here the interests of Innovation and Sales are combined) and People. Each module is supported by a so-called 'Module Supporter'. These are responsible persons from the specialist area. The new 'Program Structure' promotes coordination with the 'Business Areas'.
Module Supporters' are responsible for
GROWTH (Growth), consisting of Innovation - Stefan Wallmeier and Sales - N.N.
EFFICIENCY - N.N.
PEOPLE (People) - Chrisoula Angelidou
Business Area EUROPE - Dr. Reinhard Rupprecht
Business Area AMERICAS - Mats Ceder
Business Area ASIA - Dongliang Jiang
This is a meeting of the Group Executive Board (GEB), the 'Core Strategy Team' and other responsible persons from e.g. Quality, Supply Chain, Legal, etc. The aim is to ensure the continuous updating of the corporate strategy 'Back to the Top'. The Strategic Review takes place annually